What has hit it big in China? In the article “ China’s Entertainment Industry: Ready to Boom” it reported that “Most folks are eager to take a break from the stresses of modern life and like light-hearted fare.
So, what should you write about? First, know your market. Web novelist Tang Jia Shan Shaq (唐家三少) is said to have received royalties of more than RMB 50 Million (that’s 7.6 million USD) in 2014 alone.
Eventually, the audience will switch to watching American TV series again after experiencing too many disappointments.”Īnd some web novelists who made it big are too expensive or too competitive to get for most content buyers. He said, “It’s a process of fighting for major projects, stretching the episodes with stars who bring online traffic, and increasing the number of series while lowering the quality. However, Wang Xiaohui, Chief Content Officer of iQIYI – China’s leading video service provider, pointed to a looming crisis. According to the article covering this year’s Shanghai TV Festival “ Quality is challenged as web series ride the boom, Forum told” said, “It’s estimated that subscription revenues could surpass the film box office by 2020.” CHINA CRISIS: BAD QUALITY, EXPENSIVE IP = YOUR OPPORTUNITY The Chinese web series industry has seen record growth – up 30% from 2016. Older generations are beginning to shift from traditional TV to the internet China’s lack of strong scripts and an insatiable need for web content is a perfect combination. And web series are not just for millennials. Now is the perfect time to sell your web series to China.